OFAI

C4U: Companions für Userinnen

Funded by FEMtech FTI.
Duration: September 2009 - August 2011
Coordinator Mag. Dr. Brigitte Krenn.

Virtual and robot companions have increasingly been playing a role as intelligent intermediaries between users and the internet, and as helpful assistants in smart-home applications. Ideally, these companions offer both entertainment and a simplified and individualized access to digital information and social networks. Although women constitute a large group of potential users, so far little research has been done about female desiderata, preferences and behavior concerning the use of companion technologies. Consequently, the C4U project has aimed at contributing to a better understanding of female attitudes and requirements regarding companion technology, as well as the gender differences in dealing with this technology and the requirements and possibilities of integrating companion technologies into female lifestyles. For this purpose, we conducted evaluations with focus groups consisting of female and male participants of different age groups. Thus, evidence has been gathered concerning gender differences in usage and attitudes with respect to companion technology. From this, conclusions can be drawn for the incorporation of gender aspects in the development of companion technology.

Several field tests were carried out, and experiments were evaluated which had been conducted in other national and international projects. Results were documented in deliverables and in scientific publications. This allows for the dissemination of project results to developers of companion technologies. Furthermore, a blueprint was created which translates the findings of the project into recommendations for gender-sensitive, socially aware design of companion technologies. The blueprint highlights gender-specific attitudes and conventions and turns these into a guideline for gender-conscious technology development.